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Discover your
Investor Persona
From long term sophisticated investors to the set it and forget it type investors, one thing is common, all investors care about their money. At Sidepocket, we’re here to help you understand the type of investor persona you may best relate in order to help you find the right investment strategies for you.
Fill out the information below and get started on your investment journey with Sidepocket today.
Growth
Designed for maximum growth within your risk tolerance over your investment lifetime.
Income
Designed for consistent income within your risk tolerance. Fantastic for IRAs.
Speculative
Designed for risk takers. These Sidepockets are builtfor market outperformance, but carry more risk.
Capital Preservation
Designed for capital preservation - the best way to
preserve investment value while beating inflation.
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Speculative
Capital Preservation
Income
Growth
45%
13%
27%
15%
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Speculative
Capital Preservation
Income
Growth
40%
18%
22%
20%
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Speculative
Capital Preservation
Income
Growth
15%
23%
37%
25%
/ 1
Professional Paula / Paul
Professional Paula is driven individual who has built successful career and has carved their path in their area of expertise. They are looking for an investment strategy that will supplement their primary and sometimes only income stream. In addition to working hard for their money, they believe their money should work just as hard and generally have a higher tolerance for risk in order to make greater returns.These investors appreciates the advantages of Speculative Sidepockets paired with more balanced Sidpockets. They continue to work hard in their fields to further their careers while investing.
Income
Low
High
Investment Knowledge
Low
High
Risk Tolerance
Low
High
Time Horizon
0 years
10+ years
20 years
/ 2
Busy Benjamin / Betty
Busy Benjamin/Betty is a busy individual who is looking for a more effective and efficient way to grow their wealth.They have tried using robo-advisors and dabbled in stock trading, but have become frustrated with the ups and downs of the market and the time required to actively manage their investments. They are interested in finding a sophisticated investment approach that provides dynamic returns while still protecting their portfolio from market volatility.
Income
Low
High
Investment Knowledge
Low
High
Risk Tolerance
Low
High
Time Horizon
0 years
15+ years
20 years
/ 3
Retiring Rita / Ron
Retiring Rita / Ron is a retiree or someone who is nearing retirement age. With the intention of retiring soon, they are looking for a safe and secure way to generate income from their investments or at least to keep them at pace with inflation.They get their information from trusted sources and traditional news sources, but may not be as informed about the latest investment trends and strategies.Retiring Rita/Ron can benefit greatly from Sidepocket's tactical approaches, which provide a dynamic approach to protecting their portfolio from drawdowns. The focus on income and capital preservation strategies is especially attractive to Retiring Rita/Ron, as it aligns with their goal of generating steady income from their investments.
Income
Low
High
Investment Knowledge
Low
High
Risk Tolerance
Low
High
Time Horizon
0 years
5 years
20 years

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